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Jeanette Castillo is an expert in new media and politics, particularly the role of Facebook and Twitter in political campaigns, citizen-generated media and the role of comedy in the democratic processes.
In Castillo’s words: “Social media has become a major force in political campaigns. With the power to spread gaffes, create memes and enlist supporters to sing in harmony with a political message, social media has finally reached a saturation point. The wonderful, the horrible and the adorable all have the power to go viral, and can make or break a politician’s image with the click of a mouse.”
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